About

My name is Jon. I live in New York. I'm a writer for the UCB house sketch team Beige as well as other things. This is a searing look into my beaten and broken psyche, an examination of my own crippling malaise. It's also got funny YouTube videos!

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2 years ago | 3,958 notes
poupak:

F** Dr Pepper? Yes, OK, F** them. Anybody up for boycotting them?
thedailywhat:

Controversial Carbonated Beverage Campaign of the Day: Dr Pepper Snapple Group yesterday unveiled a new low-calorie version of its classic soft drink called Dr Pepper Ten.
Unlike the existing diet Dr Pepper drink, the new beverage will be marketed exclusively to men.
How exclusively? It’s tagline is “it’s not for women.”
The drink’s Facebook page is supposedly open to men only, and upcoming TV spots “heavy on the machismo” tell women to ignore the drink and go back to their “romantic comedies and lady drinks.”
Asked if he was concerned that some might find the sexist undertones in poor taste, Dr Pepper VP of marketing Jim Trebilcock (yep) said “women get the joke” and called the campaign a conversation starter.
As the label suggest, Dr Pepper Ten contains 10 calories from 2 grams of sugar (its non-diet sibling packs a whopping 27 grams of sugar per can). The company assures consumers that while the soda is skimpy on the calories, it still contains all of Dr Pepper’s 23 signature flavors.
[ap.]


"I’m a man! A manly man! It’s true! My soda says so!"

poupak:

F** Dr Pepper? Yes, OK, F** them. Anybody up for boycotting them?

thedailywhat:

Controversial Carbonated Beverage Campaign of the Day: Dr Pepper Snapple Group yesterday unveiled a new low-calorie version of its classic soft drink called Dr Pepper Ten.

Unlike the existing diet Dr Pepper drink, the new beverage will be marketed exclusively to men.

How exclusively? It’s tagline is “it’s not for women.”

The drink’s Facebook page is supposedly open to men only, and upcoming TV spots “heavy on the machismo” tell women to ignore the drink and go back to their “romantic comedies and lady drinks.”

Asked if he was concerned that some might find the sexist undertones in poor taste, Dr Pepper VP of marketing Jim Trebilcock (yep) said “women get the joke” and called the campaign a conversation starter.

As the label suggest, Dr Pepper Ten contains 10 calories from 2 grams of sugar (its non-diet sibling packs a whopping 27 grams of sugar per can). The company assures consumers that while the soda is skimpy on the calories, it still contains all of Dr Pepper’s 23 signature flavors.

[ap.]

"I’m a man! A manly man! It’s true! My soda says so!"

(Source: thedailywhat)

  1. yogapig reblogged this from grrrlpower
  2. icomefromdownworld reblogged this from inquinate and added:
    Their soda tastes like ass anyway
  3. inquinate reblogged this from jlcsanspants
  4. tapisdorientpascher reblogged this from riotsnotdiets
  5. broken-endings reblogged this from neverwillstop and added:
    I saw this in the imported food section of the grocery store I bought it to spite it then realized that maybe that’s the...
  6. disenchantedmemories reblogged this from lalalunascope and added:
    First day I saw it I bought it, drank it, and blogged and posted it everywhere. TAKE THAT BITCHES. I’M A HOT SEXY LADY...
  7. lalalunascope reblogged this from yamino and added:
    ALL MY ANGER. ALL OF IT.
  8. thegirlwhochasedthemoon reblogged this from thedailywhat
  9. kawesomes reblogged this from etherealwanderlust
  10. etherealwanderlust reblogged this from koryminxxx
  11. theydonotmove reblogged this from grrrlpower
  12. mikiemyers reblogged this from koryminxxx and added:
    i left a message on their wall calling them fuckheads. no idea what a fuckhead is but, i told them their campaign is...
  13. bitterlee reblogged this from itaylorrae and added:
    Irony: http://drinkher.com/about/ - Energy drink for Women.
  14. itaylorrae reblogged this from ohmygil
  15. ohmygil reblogged this from koryminxxx
  16. shewhoexplodesintosparkles reblogged this from hotmesssituation and added:
    I saw this while watching something on SPIKE last night and I was just getting SO angry. Okay. Go for all the crazy...
  17. hotmesssituation reblogged this from thatsweetpotato
  18. virgingrrrl reblogged this from ravynlarue15 and added:
    dr. pepper sucks asshole anyways
  19. idealisticsun reblogged this from thedailywhat and added:
    …really? “Women get the joke.” Fuck off, Dr. Pepper. I always knew there was a reason I loathed you.
  20. windupbirdchronicle reblogged this from neverleftescotia and added:
    now I just want to try it.
  21. calcinator reblogged this from therobotmonster
  22. jessicafimbel reblogged this from onliskyn and added:
    I couldn’t believe it when I saw this commercial. I replayed it like four times because I thought they were kidding....
  23. onliskyn reblogged this from pampampam and added:
    this is sexist to women in obvious ways, and sexist to men by using such extreme marketing to sell a diet drink to guys,...
  24. pampampam reblogged this from so-be-free and added:
    i wanted to throw someone over a cliff when i saw this commercial. like, seriously?
  25. jacquisaysno reblogged this from lesmisloony and added:
    I thought this was photoshopped at first. What the actual fuck?
  26. tashargh reblogged this from livenudetella
  27. livenudetella reblogged this from riotsnotdiets and added:
    TREBLICOCK! THE DAINTIEST PENIS OF THEM ALL!
  28. johneshamarie reblogged this from whatcaitysays and added:
    So people are really mad? It’s reverse marketing at its best. Tell women that it is 10 calories and they can’t have it,...
  29. elainaann reblogged this from ro-s-a-spark-s
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